Coca Cola announced a mid-calorie cola named C2, ostensibly to compete with Pepsi “Edge” and billed as a solution to the low-carb dieters who have been marooned on the distant asteroid where Diet Coke is unavailable. The timing of this is funny because I just finished reading Max(x) Barry’s
Syrup, which spoofs marketing in the consumer beverage market (e.g., the protagonist’s first idea is FUKK cola in a black can, aimed at Gen-Xers), and
Jennifer Government, which is the capitalist’s paradise view of the future.
22:19 — I was thinking about the silliness of this “half Coke” this evening…. the press has slyly portrayed Coke as something of a health food when, in fact, if you gave it up, you’d save quite a few calories. So, along the lines of “Coke is Good Food,” here are some suggested avenues for them to explore:
I might actually buy it if they offered Diet Cokuprofin, but regular soft drinks taste like syrup to me.
Funny post. 😀
Actually, the drink sections of the isle are filling up with stuff with “herbal” supplements, so having your colas start adding “medicines” which aren’t regulated by the FDA isn’t that far a stretch (with a cold turned sinus infection these last wo weeks, I could have used a Cokafed (Coke plus Sudafed).
Dr Pepper/7-UP is introducing 7-UP Plus with 15 calories, vitamins and minerals.
Coke with vitamins, but not calcium.
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